Marketing & PR Executive

Job Description

Brief and coordinate with the social media agency to ensure all content aligns with brand tone, identity, and product launches.

Capture behind-the-scenes moments, real-time content, and support creative storytelling.

Contribute to the creative direction for content shoots and campaign ideas.

Identify and manage influencer relationships, gifting, and collaborations.

Prepare and send PR packages to influencers, stylists, editors, and brand partners.

Track PR coverage, influencer performance, and campaign results.

Assist in planning and executing in-store events, influencer meetups, and brand pop-ups.

Coordinate logistics for PR/influencer events and product launches.

Job Requirements

1–2 years of experience in fashion, PR, content creation, or brand marketing.

Strong eye for aesthetics, detail, and storytelling — especially for social media.

Excellent communication, organization, and coordination skills.